It all started with belief that things can be natural, beautiful and sincere at once…
… Belief that the natural may still equal to no artificial additives, and the beautiful can do without useless words and lavish praise. Our aim to create a brand with such values comes from the absence of these traits in the world around us.
If you do something honestly, you do not have to hide it into long explanatory texts; you do not have to pretend anything; you can just show the essential and proudly stick with it.
We forgot neither the effective ingredients that can be found in the heart of Europe, nor the people who are able to use them to make extraordinary products. Several-month phase of developing the formulas was followed by selecting ingredients for each product, their mixing and also packaging. All hand-made, in small series, all in the Czech Republic.